Washease

Mobile app for laubdry booking

Role

Product Designer

Duration

2 months | 2023

Type

Academic

This project aimed to design a smart solution to transform the laundry experience of IIIT Bangalore students.

Challenge

The current card-based laundry system at IIITB is causing difficulties for students, leading to common complaints such as misplacement of card, unclear processes for availing new card and long wait times.

Solution

A mobile app that streamlines laundry by simplifying replacement cards, booking slots, and providing timely pickup notifications.

Research & Analysis

The project required us to understand:

  1. What are the challenges with the card based system?

  2. What are student's expectations and what would an ideal laundry system look like?

Primary Research

Given the different experiences of each laundry room we relied on theory of triangulation to ensure validity and credibility of findings and mitigate the presence of any research biases.

Contextual Inquiry and User Interviews

We observed students from different hostels doing their laundry. We interviewed 14 students using convenient-purposive sampling method to capture diverse experiences of boys and girls across hostels.

The interviews were recorded, scribed, and analysed with their consent for themes and patterns that emerged from the data. We continued to collect data until saturation, where no new information was being gained from the additional interviews.

Survey

We floated the survey across university WhatsApp groups and received 75 responses. The surevy consisted of 15 questions capturing experiences with the existing system.

Affinity Mapping

To consolidate our data, we used themes which uncovered patterns.

User Persona

Two main personas were taken into consideration while defining the goals of the project.

User Journey

Two user journeys represent the actions both the above personas take and their actions and pain points

  1. Girls Hostel

  1. Boys Hostel

Key Insights

Following are the insights recognised after analysing the interviews and survey.

Solution

Defining Problem Statement

After performing user research, empathizing with users, defining pain points, creating user personas, mapping user journey and uncovering insights, the final problem statement to be worked on is

To design an app for busy college students of IIIT Bangalore, which provides an effective solution to the problem of long waiting times, misplacement of card, lack of instructions through introducing a digital mobile based solution.

Brainstorming

Feature Ideation

After generating concepts ideated upon in brainstorming, 6 concrete features were finalised

User Flow

Most of our time was spent on navigating the user flow, ensuring each edge case was identified and solved. A user flow was created for the primary function of the app - Booking a slot

Wireframing and Testing

Paper prototypes for each screen of the app

These were tested with three students from the three hostels, and asked to rate the process out to ten, followup questions were asked to identify the areas of improvement.

Visual Langauge

After performing user research, empathizing with users, defining pain points, creating user personas, mapping user journey and uncovering insights, the final problem statement to be worked on is

High Fidelity

Below are high fidelity screens for Booking a slot

Future Oppurtunities

In future there can be improvements made to the app based on the stakeholder requirements, the design of WashEase received a positive response from the students.

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